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Martha Barber, founder of Martha's Delectables in Victoria, BC

Published on: 23 August 2023

Martha Barber began her baking career by taking cookies into the office at Christmas time.  Now she's shipping her delicious shortbread all over Vancouver Island and onto the mainland too.

In this episode, Mark and Martha discuss the steady growth of her bakery, how strategic partnerships have helped the business grow, finding predictable, repeatable wholesale contracts and why she still thrives on the personal, human touch at her bakery.

Helpful Links

Martha's Delectables

@marthasdelectables on Instagram

Support the Podcast Here!

Rise Up! The Baker Podcast website

The Bakers4Bakers Community

Mark's Blog, with the Bakernomics series

Mark on Instagram


Produced and hosted by Mark Dyck

Theme song and music by Robyn Dyck

Orange Boot Human logo by Fred Reibin